Cuban, Capital, and a Club

Niche Weekly: 05/04/2025

Hey! It’s Wyatt!

Welcome back to another edition of Niche Weekly!

Hope you’re doing well and crushing whatever you’re working on. We’ve had another fast-moving week here, and I’ve been pushing hard on some exciting stuff.

Here’s what I’ve got for you this week:

🦈 I emailed Mark Cuban (and more)
💰 Searching for early funding
🏛 Starting a Founders Club @ UGA

I emailed Mark Cuban (and reached out to the big dogs) 🦈

So this week I did something kind of wild — I emailed Mark Cuban. Yeah. That Mark Cuban.

Told him what we’re building with Niche, why this brand matters, and why I believe clean energy should be the new standard.

And yes — I invited him to this newsletter. 😂 If you're reading this, Mark, let’s talk.

But I didn’t stop there. I’ve also been reaching out to founders of some of the biggest pre-workout brands out there — names you’d recognize — trying to get them on quick calls for advice.

The goal isn’t to ask for anything, it’s just to learn from people who’ve been through it. How they scaled. What they’d do differently. What pitfalls to avoid.

This is all new territory for me, so I want to move smart. The more I can soak up now, the better we’ll build Niche long-term.

Searching for Funding 💰

We’re still fully bootstrapped — just me, Quin, and a whole lot of hustle. (Minus the $1,000 on the way from UGA Kickstart, Thanks Guys!) But it’s time to take this thing up a level.

We’re actively looking for early-stage capital so we can:

  • Lock in new inventory (and more flavors 👀)

  • Scale up content & production

  • Build better systems behind the scenes

  • Grow the Niche community like crazy

If you know someone who backs early founders — especially in consumer, fitness, or supplement space — hit me up. Would love to connect.

Creating the Founders Club at UGA 🏛

This is something I’m really excited about.

UGA is PACKED with students building incredible stuff — brands, apps, communities — and I want to bring them together. So I’m starting a Founders Club.

Here’s what it’ll be:

  • No fluff, just builders

  • Late-night idea sessions, pitch nights, collabs

  • A squad of students pushing each other to level up

  • Real community for creators, makers, and entrepreneurs

If you’re a student founder at UGA (or know someone who is), DM me or reply “I’m in” and I’ll get you plugged in when we launch.

That’s it for now, but things are heating up fast.

Our first-ever run of Niche is almost done being manufactured, and we just entered the labeling phase. That means it’s almost go-time.

Thank you so much for being part of this — seriously. You guys are the reason we get to build this.

More next week. Let’s go.

– Wyatt | Founder
nichesupps.com